At R1 Concepts, we are more than just a brake company, we value our employees & customers. We live by our 8 core values and it defines who we are.
| Integrity | Gratitude | Neverending Passion | Innovation |
| We are defined by our actions. | We pay it forward. | We are passionate about building lifetime customers. | Change is essential to our growth |
| Teamwork | Excellence | Responsibility | 1 |
| It takes all of us to win | We raise the bar and strive for greatness | If it’s to be, itâs up to me. | 1 family |
We have worked hard to take care of customers in our unique IGNITER1 way, despite many challenges. As we begin the upcoming new year, we want to thank you for your support.
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Our Core Values
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