Our Core Values & What We Live By
At R1 Concepts, we are more than just a brake company, we value our employees & customers. We live by our 8 core values and it defines who we are.
IGNITE R1
 |  |  |  |
|---|---|---|---|
| Integrity | Gratitude | Neverending Passion | Innovation |
| We are defined by our actions. | We pay it forward. | We are passionate about building lifetime customers. | Change is essential to our growth |
 |  |  |  |
| Teamwork | Excellence | Responsibility | 1 |
| It takes all of us to win | We raise the bar and strive for greatness | If it’s to be, it’s up to me. | 1 family |
A message from R1 Concepts’ CEO
We have worked hard to take care of customers in our unique IGNITER1 way, despite many challenges. As we begin the upcoming new year, we want to thank you for your support.
Watch R1 Concepts Video
Our Core Values
To learn more about R1 Concepts.
